This isn't run of the mill protein powder, it will take you five minutes to read all the vitamins and nutrients that are listed on the back of this powder. That is what won me over in the end, taking me away from standard protein powders. I now swear by it.
Here is a link to Juice Plus if you want to find out more about it. GOOD LUCK, I promise, if you currently use a protein powder, even if you don't, once you try this, you will want to jump on the bandwagon. I'll pick a winner Friday afternoon.